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    <title data-ignore-plain-text>Monday Morning Lift</title>
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  <a href="https://www.mondaymorninglift.com/" style="color:#000 !important;"><img class="section-scaleable-image" src="https://static1.squarespace.com/static/5ee6c6863dc49f4def5d41bf/t/5f0267855b805f3ec7fc1e62/1593993095097/MML%2BConcept%2B4.jpg" width="594" alt="" style="font-size:.6630127298444131em;display:block;border:0;outline:none;text-decoration:none;line-height:0;background-color:transparent;-ms-interpolation-mode:bicubic;font-weight:normal;height:auto;width:100%;max-width:100%;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"></a>


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<table role="presentation" width="100%" cellpadding="0" cellspacing="0" border="0" bgcolor="#FFFFFF" class="text-section section-content" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;min-width:100%;width:100%;">
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    <td valign="top" class="section-text-area section-content-cell" style="border-collapse:collapse;border-spacing:0 !important;border-color:transparent;mso-table-lspace:0pt;mso-table-rspace:0pt;padding-top:44px;padding-right:60px;padding-bottom:15px;padding-left:60px;color:#000;background-color:#fff;">
      <p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">Servant leader. Curious. Intellectually humble. Avid observer. Hungry for soul food…Walk good.&nbsp;<em>28all.</em>&nbsp;Eya.&nbsp;<strong>*JQ*</strong></p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">&nbsp;</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class=""><strong>The Warm-Up:&nbsp;</strong></p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">“If you focus&nbsp;on what&nbsp;you have,&nbsp;you gain&nbsp;what&nbsp;you lack. And&nbsp;if you focus&nbsp;on what&nbsp;you lack,&nbsp;you lose&nbsp;what&nbsp;you have.” ~Greg McKeown</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">&nbsp;</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class=""><strong>The Core:&nbsp;</strong></p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">“You can’t buy a real kiss.” ~Naval Ravikant</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">&nbsp;</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">“Knowledge isn’t free. You have to pay attention.” ~Richard Feynman</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class=""><br>“Just because you are in an uncertain place doesn’t mean you don’t have a certain purpose.” ~Steven Furtick</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">&nbsp;</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">“Just like the Moon, your greatest magic will come in times of darkness when you have no choice but to trust your own power.” ~Spirit Daughter</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">&nbsp;</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">“Everybody doesn’t have to know what you are doing for you to be getting shit done. In this age of over sharing but under delivering, just plug in and focus.” ~Joe Holder</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">&nbsp;</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">“GPS is a superb technological invention with a great many applications. It’s also a crutch that has deprived an entire generation of essential problem-solving skills.” ~Paul Enright</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">&nbsp;</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">“The Iron Law of the Market: ‘Market matters most; neither a stellar team nor fantastic product will redeem a bad market. Markets that don’t exist don’t care how smart you are.’” ~Marc Andreessen</p><p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">“Some people want to believe they can follow an establishment playbook and make it. They want to color inside the lines and collect stickers. Sorry to break it to you, but we’re all going off-piste, see you there.” ~Zhu Su</p><p class="" style="color:inherit;margin-bottom:1.25em;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;">“My best writing advice is to spend less time in front of your screen. Your brain needs time to process shit and stimulating it by going on a walk or a bike ride or hitting up a concert etc. can be really helpful.” ~Nate Silver</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">“Peacocks can’t fly due to the heavy tail they have for status display and mating success. Attachment to things that give us status become our identity and comes at a price of true freedom. Pride is prison.” ~Kunal Shah</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">&nbsp;</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">“At the core, all successful businesses sell some combination of money, status, power, love, knowledge, protection, pleasure, and excitement. The more clearly you articulate how your product satisfies one or more of these drives, the more attractive your offer will become.” ~Josh Kaufman,&nbsp;<em>The Personal MBA</em></p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">&nbsp;</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">“What I’ve urged is the use of a bigger multidisciplinary bag of tricks, mastered to fluency, to help economics and everything else. And I also urged that people not be discouraged by irremovable complexity and paradox. It just adds more fun to the problems. My inspiration again is Keynes: Better roughly right than precisely wrong. And so I end by repeating what I said once before on a similar occasion. If you skillfully follow the multidisciplinary path, you will never wish to come back. It would be like cutting off your hands.” ~Shane Parrish,&nbsp;<em><a href="https://click.convertkit-mail4.com/v8ud3e5734brh7keemaw/l2hehmhozzqxlkh6/aHR0cHM6Ly9mcy5ibG9nL2dyZWF0LXRhbGtzL2FjYWRlbWljLWVjb25vbWljcy1jaGFybGllLW11bmdlci8=" target="_blank" rel="nofollow noopener noreferrer" style="color:#000 !important;"><span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">Academic Economics</span></a></em></p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">&nbsp;</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">“Walking away from something that we’re used to, even if it’s unjust or inefficient or ineffective–it usually takes far too long. Fear, momentum and the status quo combine to keep us stuck. And so it builds up. The cruft calcifies and it gets in our way, making our world smaller, our interactions less human. What used to be normal is rejected and obsolete. It turns out that the status quo is the status quo because it’s good at sticking around. But brave people stand up and speak up and take action. And far too slowly, the system starts to change. Sunk costs are real, but we must ignore them. Culture changes, our standards evolve, opportunities arise. Better is possible… if we care enough to walk away from what was and brave enough to build something new.” ~Seth Godin,&nbsp;<em>The discard pile</em>&nbsp;</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">&nbsp;</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class=""><strong>Last Set:&nbsp;</strong></p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">“If you are focused on being better than others, you’re not focused on getting better. When you focus on being better than yesterday, it’s easy to root for others.” ~Shane Parrish</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">&nbsp;</p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class=""><strong>Food for Thought:&nbsp;</strong></p><p style="color:inherit;font-size:.9375em;line-height:1.618em;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;letter-spacing:-.01em;margin-top:0in;margin-bottom:0in;" class="">“There’s three elements to it. One is you have to have a narrative and be able to tell a story about where the world is currently placing the company that you’re interested in. What bucket is it in? How does everybody think about it? And how is that reflected in the numbers and the stock price? And then you’ve got to be able to step back from that narrative. And you’ve got to be able to take the story and convert it into math in a way that is crystal clear. Sometimes I think about it as that first part is you have to have the consistency and conciseness of a poet in your ability to communicate, but then quickly pivot and have the analytical rigor of an accountant. And then you have to finish it up. And this is where some people really lose it. You have to own it. You have to be able to take the conviction that you feel and to transfer that into the body of the person who’s making the decision. And a lot of people tell this great story. They lay it all out in math, but they’re wishy-washy on it. And you can sense that they’re uncertain because they don’t know what to do. And that sometimes translates to a portfolio manager too. So, the very best pitches have this mix of narrative plus math, and then come through with the confidence and the conviction to make you believe that they know exactly what they’re talking about. You can have it all there and you can be limp about it. And it’s just going to fall flat.” ~Paul Enright,&nbsp;<em>The Buy Side Primer</em>&nbsp;on&nbsp;<span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">Invest Like the Best with Patrick O’Shaughnessy</span></p>
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